Representatives of the Mostar City Tourist Board at the leading world fair in Berlin

The Mostar City Tourist Board presented its offer at one of the most important world tourism fairs, ITB Berlin, which will be held from 4 to 6 March 2025. This prestigious B2B event brings together the world’s leading exhibitors from the tourism sector, and also provides an opportunity for networking and insight into the latest global trends that are shaping the future of the travel industry.

Representatives of the Mostar City Tourist Board highlighted the offer of destinations, hotel groups and travel agencies at a stand that they set up in cooperation with the Herzegovina-Neretva Canton. Visitors to the fair had the opportunity to learn more about Mostar’s tourism offer, and in particular about the new Mostar Pass card that the City, in cooperation with the Tourist Board, will introduce into its offer starting this tourist season.

ITB Berlin is not only a fair where destinations are promoted, but also a key platform that shapes the direction of the development of the tourism industry. The fair is a central venue for showcasing innovations, and particularly stands out with panels and initiatives focused on sustainability and social responsibility in tourism.

As the world’s most important travel fair, ITB Berlin also brings important initiatives focused on responsible tourism, encouraging dialogue on diversity and inclusion in the tourism industry, with the aim of shaping sustainable tourism in the future.